Customer/Consumer BehaviorKey analytics available in Wizsm provide the focus you need to identify marketing and selling opportunities:
- Understanding what products or services correlate with each other
- Identifying what products or services tend to be purchased in pairs
- Connecting the first two with observing trends in sales to take advantage of in order to grow your market.
This is the typical scenario of ‘people who bought this book also bought that book’ or ‘people who bought this product also bought that related product’. These insights arm the sales effort with focused opportunities leading to increased sales in the products and services that show the most promise.