KCI Publications

Professional Educational Series
KCI Publications


Increasing the Value of your Web Presence

Leveraging your Web Presence

Description:

Making the website a part of increasing the value of the enterprise involves several web optimization aspect including searching, taxonomy, content and knowledge management, external facing relationships, e-flows, internal facing services, web analytics and customer centric enterprise interests and strategies. The focus in this course is on understanding how to pull together all the basic components of truly leveraging the web-oriented component of your business.

Duration: 3 days